Mafatlal Industries Limited, a 120+ year textile legacy, was navigating the tension many long-standing organisations face today: preserving what works while evolving fast enough for modern retail, e-commerce, and technology-led growth. As scale and complexity increased, the challenge was not strategy, but how consistently leadership intent translated into action across SBUs.
Guided by Invincible You's Coherence BRIDGE™ and Coherence Code™, the organisation surfaced deep leadership patterns shaping trust, decisions, and execution while enabling stronger cross-SBU alignment, clearer leadership signals, and a more unified, execution-ready enterprise suited to today's demands.
Unveiling Identity: What Lives Beneath Our Strategy
The journey began by making the invisible visible. Competency-based 360s and assessment centres established a shared leadership baseline, but more importantly, they surfaced underlying tensions: differences in risk appetite, accountability ownership, decision latency, and cross-SBU expectations. Leaders gained awareness of how these patterns diluted strategic intent long before results were impacted.
Building Coherence: From Fragmented Intent to Unified Execution
Immersive alignment meets are becoming the primary space where these tensions are being worked through. Using Coherence BRIDGE™ system maps, live scenarios, and facilitated reflection, leaders are examining how strategy fragments at SBU boundaries, where mixed signals are being sent, and how legacy habits are unintentionally slowing execution. These sessions are helping leaders move from defensive explanations to shared problem ownership, sharpening focus on what truly matters for enterprise strategy.
Strategic priorities are being translated into a Balanced Scorecard framework, ensuring SBU-level decisions consistently reinforce enterprise goals. What leaders now understand about themselves and each other is taking shape as shared execution commitments, intent made tangible and trackable.
Embodying Change: From Awareness to Repeatable Leadership Practice
The Coherence Code™ is translating awareness into lived behavior through three reinforcing mechanisms:
Working Through Real Dilemmas in Real Time
Through 1:1 coaching, leaders are addressing live decisions, conflicts, and accountability challenges, tracking how identity patterns (control, avoidance, over-functioning) surface under pressure and learning to navigate them differently.
Building Execution Muscle
Masterclasses and IDPs are reinforcing practical moves, holding authority, making clean decisions, reducing ambiguity, and staying anchored to strategy when tensions reappear.
Making Practice Stick
Reflection tools are ensuring learning doesn't stay intellectual but becomes repeatable leadership practice embedded in daily work.
Sustaining & Embedding Impact: Where Coherence Becomes Competitive Advantage
Quarterly Business Reviews are establishing regular rhythms that sustain alignment, track execution against intent, and enable early course correction before performance impact is lost. Trust is deepening as leaders see their commitments honored across boundaries, and coherence is becoming visible in results.
Learnings from alignment, development, and reviews are being codified into a practical Execution Playbook. Clear accountability frameworks and succession mechanisms are being designed to embed performance expectations into daily leadership practice, ensuring continuity, scalability, and long-term impact, coherence that will outlast any single leader and become organizational DNA.
Impact
Stronger financial performance
Leadership alignment translated into results, with Mafatlal reporting its highest-ever H1 revenue of ₹2,269.9 crore in H1FY26 (56.8% YoY growth) and a 53.5% increase in operating EBITDA.
Clearer enterprise alignment
As leaders clarified intent and became more aware of how their leadership identity shows up in decisions, cross-SBU conversations shifted from siloed optimization to enterprise-wide priorities, reducing mixed signals and strengthening shared ownership.
Faster, cleaner execution
Addressing inner execution disruptors enabled steadier leadership signals, shorter handoffs, and stronger follow-through across functions, reducing friction in day-to-day execution.
Increased external credibility
Improved internal coherence strengthened delivery reliability and partner trust, reflected in Mafatlal receiving the Flipkart Order Superstar Award.
Outcome
By strengthening leadership alignment and execution coherence, Mafatlal is actively bridging the gap between strategy and action, enabling a 120+ year legacy organisation to integrate, adapt, and deliver sustained performance at modern scale.
